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Bitcoin mining company Blockware is on the verge of partnering with two publicly traded mining firms to bring Bitcoin mining directly to retail investors, according to CEO Mason Jappa.

Speaking with Roundtable host Rob Nelson, Jappa explained how Blockware has developed technology to seamlessly integrate with large-scale miners, allowing them to list machines for retail purchase with minimal disruption.

"Of course. So that is exactly where we are heading," Jappa said. "We actually do have two public partners we're at the finish line of partnering with, and we invented technology so that all we have to do is ship them a device and then suddenly all their machines can be listed on our marketplace for sale. It's a seamless interaction."

Overcoming compliance challenges

Jappa noted that compliance has been a major factor in finalizing these deals. Publicly traded miners must adhere to strict regulations, and Blockware has worked to ensure it meets these requirements.

"Public companies are regulated. They wanted to make sure that we're compliant. We have to have a SOC-approved pool. We have Blockware as a counterparty, we're getting delayed auditing our financials," Jappa said. "So we have to have all our ducks in a row, and we have to be trusted by them."

Another concern was how these companies would handle customer service for retail buyers. Jappa revealed that Blockware has structured the partnership so that it handles retail interactions, shielding public miners from the operational burden.

"They don't want an army of retail clients if one of their machines goes down coming after us," he explained. "So what happens is Blockware will be the one that actually contracts with the public company and then we contract with the retail clients. So they only interface with us."

A game-changer for Bitcoin mining

CryptoLifers host Sam Price praised the model, calling it "genius" for its ability to integrate into existing infrastructure without major disruption.

"And man, this kid's a genius. I mean, this man is a genius," Price said. "Whoever came up with this or figured out that way to arbitrage that energy — amazing, absolutely amazing."

Jappa noted that Blockware's marketplace, launched in 2020, has already gained significant traction.

"Now we're up over 17,000 users. We're really seeing some growth. We're doing over a million a month in revenue just on marketplace transactions," he said.

He sees this as the start of a larger movement, where everyday investors can participate in Bitcoin mining alongside institutional players.

"I want to walk into the supermarket five years from now and I want to see someone talking about, I want to see a 26-year-old kid showing his friend his mining rewards, just like he shows his betting, his stake portfolio," Price added. "Let's get these kids into utility and let's use this attention economy to get them to build. And that's what he's doing. This is great."