Adidas CEO says further tariffs would lift inflation and dent volumes
Further U.S. tariffs on imports would cause prices to rise and consumers to buy fewer products, Adidas chief executive officer Bjorn Gulden said on Wednesday as the business navigates higher levies implemented by President Donald Trump's administration on China, Canada, and Mexico. Adidas has not estimated the potential impact of U.S. tariffs on Vietnam, its top manufacturing country, which President Donald Trump has threatened with higher levies, Gulden said.